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Your First Website – Here Are the 8 Most Important Practical Tips!

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Per Starke

Last updated: 24/07/2025
Approx. 4 min read

8 Tips for Your First Website

Your first website is more than just a digital placeholder. It’s your chance to build visibility, show professionalism, and gain trust. Whether you’re a coach, a local business, or just starting something new – this guide will help you avoid common pitfalls and launch with clarity.

Why Have a Website?

A website gives your work a home base. It creates trust, builds professionalism, and helps people find you online – especially those who aren’t already following you on social media.

It’s often the first or second impression you make. A good one sets the tone.

What Do You Really Need?

Keep it simple.
You don’t need ten subpages or paragraphs of text. Focus on what matters.

Example:
If you're a coach or service provider, a clean one-pager with your offer, a short intro, contact details, and a few testimonials is more than enough to start.

Tip:
Write down your key content and website goals. That makes it easier to plan or work with a web partner. If you’re unsure, a good developer will help you figure it out.

The Right Design: Keep It Simple

Clarity is key.

  • Stick to 2–3 accent colors
  • Use whitespace – give content room to breathe
  • Make sure your design looks great on all screen sizes

Real example:
One of our clients had a site that worked well on desktop but was nearly unusable on mobile. Once we updated the design for responsiveness, their traffic and engagement noticeably improved.

Tip:
Use tools like Responsinator to preview your site across different devices. (We do this in every project to make sure things work smoothly.)

Content: Quality Over Quantity

What you say – and how it looks – shapes the first impression.

  • Use clear, friendly language
  • Keep it concise and focused
  • Choose high-quality, relevant images
  • Avoid blurry stock photos or inconsistent visuals

If you don’t have your own photos yet, use free stock platforms like Unsplash – but combine them with thoughtful design choices so your site still feels personal.

Tip:
Mix stock photos with icons, custom graphics, or brand colors until you have your own images. This helps you avoid the generic, template look.

Calls-to-Action (CTAs)

CTAs tell your visitors what to do next.

If your goal is to get more inquiries, say so. Don’t let people guess.

  • Use action phrases like “Book a free consultation” or “Send a message”
  • Keep buttons visible and clear
  • Align your CTAs with your site’s purpose

Tip:
Read our guide on Calls-to-Action for more practical examples. And make sure your CTA supports the actual goal of your website – whether it’s getting contacted, sharing updates, or selling a product.

Watch Out for These Common Mistakes

These are the errors we see most often – whether someone builds the site themselves or works with someone who doesn’t pay attention to details:

  • Too many colors → Creates chaos
  • Not mobile-friendly → Over 70% of users are mobile
  • Confusing navigation → Menus should be simple and intuitive
  • Slow site speed → Visitors won’t wait. Optimize your images and scripts.

Tip:
Have at least one other person review your site before launch. A fresh perspective catches things you might miss.

DIY vs. Professional Help?

You don’t have to go it alone – but if you do, know your options.

  • DIY tools
    Great for small projects or tight budgets. If you enjoy learning and tinkering, this can work well.

  • Professional developers
    Ideal if you want something high-quality, fast, and stress-free. We take care of everything while you focus on your business.

Final Thoughts: Start Small

You don’t need a perfect site to get started. You need a clear, functional, mobile-friendly one.

You can improve and expand over time – that’s part of the process.

And here’s a small reminder we love:
Every successful site you know once started small.

So launch your first version, share it proudly, and keep building from there.